User research would be a topic worth revisiting even if we weren’t on a hiatus for a bit, and this episode from 2018 embodied many of our favorite aspects of the show: a topic that…

Many of our listeners have gotten to know the trio of Michael, Moe, and Tim as the forever co-hosts of this podcast. And, our hope is that that’s the case going forward! But, there was…

The show is on parental leave for a few months. Neither Michael nor Tim are new parents, so figure it out…or listen to the first few minutes of the show for a few details. We’re…

As analysts, we often have unique knowledge of the data, specialized responsibilities for data-related deliverables, and an expectation that we’ll be at the ready to dive into high priority requests. What happens, then, when we’re…

You know that sinking feeling: the automated report went out first thing Monday morning, and your Slack messages have been blowing up ever since because revenue flatlined on Saturday afternoon! You frantically start digging in…

As we put the awfulness of 2020 in the rearview mirror, we thought it might be fun to look back to another bleak period: the 2007-2008 financial crisis! Why? Because Tim hasn’t stopped talking about…

Google bought Urchin in 2005 and, virtually overnight, made digital analytics available to all companies, no matter how large or how small. Optimizely was founded in January 2010 and had a similar (but lesser) impact…

As unlikely as it seemed at many times throughout the year, 2020 actually IS finally drawing to a close, and that means it’s time for our annual look back on the year: what happened with…

It’s the holiday season and, despite Tim’s 27-slide deck making a case for why we should do an Airing of Grievances-themed show, we went in another direction. On this episode, we explore a delightful tale…

Cookies are getting aggressively expired or blocked outright. Referring site information is getting stripped. Adoption of Brave as a browser is on the rise! Yet, marketers still need to quantify the impact of their investments….